Category: Ecommerce Tips

Customer Loyalty and Rewards Programs: What to Consider

By on December 23, 2016

Why are customer loyalty and rewards programs so popular? Data suggests that when part of such a program, online shoppers tend to consider a narrower set of retailers, both out of habit and to ensure they derive as much value and/or perks from their membership status as possible. This is true whether the program simply […]

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Three days you MUST offer free holiday shipping

By on November 18, 2016

In the National Retail Federation’s annual consumer spending survey, nearly half of those surveyed (48.2 percent) named free shipping and shipping promotions as the top factor for choosing a retailer. Even if free shipping isn’t part of your company’s everyday strategy, you might want to consider building one-day flash campaigns around free shipping for three […]

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Why Your Ecommerce Site Needs a FAQ Page

By on October 7, 2016

A little mystery can be exciting, but not when you’re on a website. A recent Salsify study reports 94 percent of users abandon a website if they can’t easily find the information about the site or company they need, and 68 percent of shoppers will stop supporting a brand they feel is indifferent toward them. […]

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How Online Retailers Can Prepare for the Holidays

By on September 29, 2016

Summer is barely behind us, but the holidays are quickly approaching, along with the outstanding opportunity for ecommerce and shipping companies to meet or exceed yearly sales. With 103 million shoppers attacking their lists over Thanksgiving weekend last year as well as a 16 percent increase in first-time customers alone over the holiday shopping period, […]

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9 Pointers for Better Product Photography

By on September 23, 2016

No one disputes the convenience of online shopping, but it falls short of traditional brick-and-mortar shopping in one major way: the ability for a customer to see or handle a product. That’s why good product photography should be a top priority for ecommerce sellers. Here are a few tips to get your listings picture-perfect in […]

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The Value of Proper Product Descriptions

By on September 16, 2016

Are your product descriptions on point? If they aren’t, you may not be seeing the sales you projected, plus higher cart abandonment and return rates. The simple truth is that in the world of ecommerce, product copy counts – a lot. While you want what you craft to be concise, it has to be descriptive […]

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3 Ways to Keep Customers Coming Back to Your Ecommerce Store

By on July 21, 2016

According to a report from Monetate, returning visitor transactions made up 48 percent of ecommerce sessions and almost twice the dollar amount of new shoppers. Similarly, new shoppers have higher bounce rates than returning customers – that is, they leave the site after visiting only one page, without purchasing. More than ever, it’s important for […]

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Online Spring Cleaning Tips for Your Website

By on May 17, 2016

By Ramon Ray, editor, Smart Hustle Magazine Each spring, homeowners gather their cleaning supplies, open all their windows, and spend hours thoroughly cleaning each room of their homes. This top-to-bottom clean can keep dust and grime from building up on surfaces that are neglected during regular cleanings. Spring cleaning isn’t just for the home anymore. […]

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3 Things Great Ecommerce Retailers Do With Shipping Supplies

By on October 8, 2014

With insight and contributions from our partner SkuVault. SkuVault is an inventory & warehouse management system for ecommerce that helps you cut down on inventory errors! Visit their site for a free demo and Black Friday & Cyber Monday tips. Shipping supplies are something that most eCommerce entrepreneurs don’t think about. That’s completely understandable since boxes and bubble wrap […]

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