Customers V/S Products: Which Needs More Focus In The Retail Business?
Dec11

Customers V/S Products: Which Needs More Focus In The Retail Business?

Guest Author: Enalito   “It takes months to find a customer and only seconds to lose one” Customers – a crucial business element are hailed as the true kings of the business since 20% of the customers are known to drive 80% of the business. Without customers, retailers can lose or win in the market by how well they wow their customers. Such notions of customer acquisition and retention have driven the retailer’s efforts to drive...

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Returns in Retail E-Commerce
Dec03

Returns in Retail E-Commerce

The holiday season often means big sales for retailers of e-commerce stores. But it can expect massive returns. E-commerce owners and managers face several challenges when it comes to online returns from increased operational costs to supply chain complexity. The new consumer mentality helps exacerbate these challenges.  Today’s consumers are ordering multiple sizes and colors of products knowing that they will only keep a few or just...

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Top 6 E-commerce Podcasts
Nov21

Top 6 E-commerce Podcasts

Podcasts are one of the top growing forms of digital media. Whether looking for something entertaining, motivating, inspirational or educational, podcasts can offer a variety of media for all to enjoy.  There are various e-commerce based podcasts out there. Whether listening as an interested consumer or business owner, e-commerce podcasts can offer valuable knowledge to help navigate the ever-evolving e-commerce industry. Here is a...

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What Are the Premium Shipping Options Available on Amazon?
Nov07

What Are the Premium Shipping Options Available on Amazon?

Over the years, the retail culture of immediacy has increased to such degree that big players like Amazon – and most recently, Walmart and Target – have made it possible for customers to have their products shipped in a blink of an eye. We all seem to be getting influenced by social immediacy, and the effect that this has on consumer engagement behaviors is staggering. It is well known that Amazon enjoys breaking its own...

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How to Offer Black Friday Discounts and Still be Profitable
Nov01

How to Offer Black Friday Discounts and Still be Profitable

Black Friday is a big deal for e-commerce companies since it’s one of the most profitable sales days in retail. Black Friday saw a year-over-year growth of 23.6 percent, with online sales raking in $6.2 billion in 2018. Moreover, Cyber Monday online sales grew by 14 percent in 2018, earning $7.75 billion. Discounting is now inherent, and a part of the buying culture as research shows that price was the largest determinant for...

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How to Prevent “Retail Apocalypse” from Happening to You
Oct29

How to Prevent “Retail Apocalypse” from Happening to You

When retail stores begin to shut down in droves, it creates a phenomenon known as a “retail apocalypse.” The famed “retail apocalypse” started back in 2010 with mass store closures that took place as a result of a 50 percent decline in mall traffic. But the evolution of the retail apocalypse further evolved in 2016 with 2,056 retail store closures and a record 8,139 store closures in 2017. Yet, the...

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